ACT Beauty: An integrated QR code for brands built on transparency

The French company specializing in the design and development of tailor-made promotional items, accessories, bags, and full-service makeup products for the beauty and fashion industries, puts transparency at the heart of brand values. Following the acquisition of the Bien Faire solution last year, ACT Beauty empowers beauty, skincare, and lifestyle brands to showcase their CSR commitments with full transparency. A QR code embedded in each product reveals verifiable details about its…

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