E.l.f. Beauty Expands to Mideast’s Gulf Region via Exclusive Sephora Partnership

Beginning Nov. 21, E.l.f. Beauty products will be available at the 70 Sephora stores in the six countries making up the Gulf Cooperation Council.

More Fashion Fabula

The Evolution of Festival Fashion

Music festivals are nothing new, but the popularity of events like Coachella and Bonnaroo has grown even larger in recent years. The alternative, countercultural spirit

Asus: A Smartwatch You’ll Love

Watches have really made a comeback this year. With the technology smartwatches provide, it seems like some people are either into it or not. And

The History of American Footwear

America’s love affair with footwear dates way back. We decided to look at how shoe trends throughout the 20th century helped to both symbolize and

5 Style Habits for the Professional

While it’s true that in this day and age, office attire is more approachable and casual than ever, greater wisdom holds that dressing professionally still

New Years Eve Look!

From left to right: Cosmic Beam Sequin Dress, Spike Midi Ring Set, Iridescent Box Clutch, Elva Heels

The Ultimate Denim Shop

Finding the perfect pair of jeans can be quite the challenge. Sometimes the path to perfection can be a bumpy one, since denim shopping tends

How to Sculpt Your Face

When you contour your makeup, you’re essentially doing some real life Photoshop on your face. Your cheekbones pop, your face glows, and in general, your

The History of Hunter Boots

With the weather finally, slowly starting to heat up and April showers nearly upon us – what better time to take you on a guided

How to Dress Vintage

Vintage hunting can be just as intimidating as it is rewarding. Aside from the self-curating aspect, the experience is not that much different from your

A Brief History of Anthropologie

Anthropologie is one of those few stores that appeals to women of every age —whether you go for the store’s unique party-dress selection, its delicious

Organic Foundations for Summer

Beauty lovers: be aware! The FDA doesn’t regulate what ingredients go into makeup products or the labels that are placed on them. Your best bet

The Latest Brow Products

They say eyes are the windows to your soul, but really, it’s your brows that do all the talking. When you discover your lipstick didn’t

The History of Mascara

Mascara is a staple to any female’s makeup collection. And it has been that way for centuries. But, did you know that between the 1900’s

Layering Combinations for Winter

After a fairly mild winter beginning it’s easy to forget how bitter a cold snap can be, which is why we highly recommend mastering the

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