Holiday Gift Card Spending: Essentials Lead, But Health and Wellness Purchases Gain Momentum

CivicScience engages directly with consumers, collecting over one million survey responses daily, to turn real-time insights into high-performing advertising campaigns. See how leading brands use CivicScience to drive campaign performance here. Gift cards remained a popular choice during the 2025 holiday season, with 56% of respondents reporting they received at least one. CivicScience took a closer […]Read More… from Holiday Gift Card Spending: Essentials Lead, But Health and Wellness Purchases Gain Momentum

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