Jacksonville woman opening beauty store downtown

Kelly said it she spent five years pouring over homemade spreadsheets and testing oils on herself before having a finished product, which she now sells.

More Fashion Fabula

5 Beauty Looks to Try

It’s that time of year where we’re faithful to our favorite shade of burgundy lipstick and get to play up our other features with high-impact

How to Wear Tweed

It’s time to forget everything you thought you knew about tweed. Reimagined for autumn/winter 2015, this heritage cloth – worn for centuries – now comes

The Modern Romantic

Counter Clockwise from left to right: ‘Joey’ Tassel Loafer, Sheer Greek Key Knit Skirt, Topshop Suede Jacket,‘Cupcakes for Breakfast’ Tee

A Brief History of Anthropologie

Anthropologie is one of those few stores that appeals to women of every age —whether you go for the store’s unique party-dress selection, its delicious

Father’s Day Gift Guide

Still need something for Dad? Look no further — we’ve got you covered! This Father’s Day, don’t just get Dad anything; give him he can

Mother’s Day Gift Guide

In an effort to help you find the perfect gift for your mom this Mother’s Day (May 10), we’re serving up a list of the

History in Fashion: The Tracksuit

So much of the modern woman’s wardrobe finds its origins in the world of sport, and the tracksuit – unsurprisingly, given the name – is

How to Sculpt Your Face

When you contour your makeup, you’re essentially doing some real life Photoshop on your face. Your cheekbones pop, your face glows, and in general, your

8 Rules For Party Season

Dust off your finery— It’s party season once again. From turning up under dressed to getting too dressed up, we know it’s not always easy

Product of the Month

HERSCHEL SEALTECH LAWSON BACKPACK This bag is almost as smart as you are. Herschel’s new Sealtech Backpack brings together the best of waterproof technology and

10 Habits of Well-Dressed Women

While there’s no universal code or to-do list that all stylish women adhere to, there are a few select habits that aid the process of

How to Wear Earth Toned Workwear

IT DOESN’T HAVE TO BE EARTH DAY TO WORK WITH A NATURAL COLOR PALATE Discussions of color – and adding color into one’s wardrobe –

Minimal Chic

Counter clockwise from left to right: Knit & Woven Cardigan, rag & bone Jean, Cold-Shoulder Top, Manolo Blahnik pumps

The History of Sequins

The origins of the word sequin technically means ‘coin’ or ‘the mint’. We scoured the web to trace back the evolution of fashion’s shiniest embellishment.

How to Shop With a Friend

Our co-browsing technology allows you to shop with a friend or relative from anywhere in the world. Now, let’s get started with a quick how

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