Just a hop over the bay from San Francisco sits Oakland, a multi-cultural hotspot for fashion firsts and trendsetters, specifically the area around Lake Merritt.
Clockwise from left to right: Reno Sweater,Nikki Tank,Mid-Rise Skinny Jeans,Aiah Jacket
A-line skirts have been on trend for quite some time and there is no surprise that this will continue into 2015. With the holidays coming
It’s that time of year again; we’re ready to open all the windows and let in the spring sunshine. Spring cleaning is upon us and
From left to right: Bailee Sandals, Evil Eye Necklace, Nantucket Hat, Mikayla Dress
Clockwise from left to right: Keepsake Pant, Short Sleeve Sweatshirt, Everything Bag, Yoga Haven Bra
Clockwise: Stuart Weitzman Sandal, DKNY Crepe Jacket, DKNY Cropped Twill Pant
Face masks are the easiest way for a quick fix. Unlike serums, oils or moisturizers, face masks aren’t absorbed into the skin. Instead, they sit
From left to right: Madewell Leather Jacket, Madewell ‘EX Boyfriend’ Plaid Shirt, Madewell Turtleneck Dress
We’ve always been a fan of smoky, dramatic eyes. Ever since ancient times, kajal and kohl (note: you can use these terms interchangeably) have been
J. Crew originally started out as Popular Merchandise, Inc., founded in 1947 by Mitchell Cinader and Saul Charles. They started out by selling low-priced women’s
South by Southwest is officially kicking off this week, and if you’re headed to Austin this week, you have one supreme goal: to have as
Anna Cardigan – This super-soft cardigan features a clean look for any weekend outing. Prada Sunglasses – Loving this chic spin on the classic wayfarer!
It’s that time of year where we’re faithful to our favorite shade of burgundy lipstick and get to play up our other features with high-impact
Have you ever received a wedding invitation in the mail that left you completely clueless about what to wear? Between “black tie optional” and “semiformal,”
From left to right: Primavera Dress, Small Rings Necklace, Mombassa Belt, Vivienne Sandals
Who doesn’t love a cozy sweater? They’re exactly the kind of thing that people get “excited” for during fall. But also, sweaters are a necessity,
Our sun-kissed summer facade has long since faded, but that doesn’t mean we have to accept dull, lifeless-looking skin all winter long. This season we
Clockwise from left to right: Canvas Tote Bag, The Boyfriend Tee, Varsity Jacket
Instead of using makeup to turn us into someone we’re not, we’re always looking for new ways to amp up our natural features. Sometimes, it’s
Fashion without a t-shirt is like coffee without a cup. From the 1950s onwards, the graphic tee rapidly emerged as a building block for individualism,
From left to right: Silho Hobo Bag, Vineet Blouse, Talula Sullivan Pant
New York Fashion Week officially begins today, and we are really excited to see what Rebecca Minkoff has in store for Spring 2016. Like other
Twice a year – New York’s streets overflow with models, buyers and fashion editors alike to survey the newest collections from big name designers and
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