Sweed Beauty Is the Scandinavian Makeup Brand to Know

Sweed Beauty brings a minimalist Scandinavian approach to makeup, with cult-favorite mascaras, lash serums, bronzer, highlighter and more.

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Tips for Visiting National Parks

There are so many breathtaking landscapes and endless activities in our U.S. national parks. From whitewater rafting through the Grand Canyon to exploring the elegant

The History of J. Crew

J. Crew originally started out as Popular Merchandise, Inc., founded in 1947 by Mitchell Cinader and Saul Charles. They started out by selling low-priced women’s

The History Behind PF Flyers

From their classic canvas look, to their elusive background, PF Flyers are American history and culture compressed into one shoe. We dug deep into their

The Modern Romantic

Counter Clockwise from left to right: ‘Joey’ Tassel Loafer, Sheer Greek Key Knit Skirt, Topshop Suede Jacket,‘Cupcakes for Breakfast’ Tee

The Ultimate Denim Shop

Finding the perfect pair of jeans can be quite the challenge. Sometimes the path to perfection can be a bumpy one, since denim shopping tends

The History of Lingerie

Underwear has come a long way since the days of linen drawers. In the beginning stages, underwear was originally designed to serve several purposes –

Behind the Brand: A.P.C.

Known for it’s minimalist designs and timeless aesthetic, founded by Mr Jean Touitou in 1987,A.P.C. (which stands for Atelier de Production et de Création) was

Chic Items for a Creative Office

Working in a creative environment offers a chance to unleash the full force of your fashion wardrobe – but how do you get the balance

Editors’ Picks: Easter Style

J.O.A. Top – Floral Stripe Crop – Flowers and stripes unite for a print-packed masterpiece on JOA’s entrancing crop top. J.O.A Midi Skirt – Floral

Editor’s Picks from Nordstrom

Above, from left to right: Flag Halter Bikini Top, Madewell Colorblock Tee, Stripe Hipster Bikini Bottoms, Steve Madden Sandal, Madewell Slim Straight Leg Legs

How These Items Got Their Name

Do designers just pick names they like out of thin air? Do they obsess over their decisions as if naming a child? Where—to put it

Los Angeles: The Garment District

If the tag on your clothing reads made in Los Angeles, they more than likely come from the Fashion District. Hollywood costume departments have custom

Rainwear Style Guide

No matter where you reside, dressing for wet weather is a skill that’s surprisingly hard to master. Most women fall into one of two categories.

Style Lessons from Wise Women

It’s no coincidence that many of the world’s best-dressed women aren’t in the first flush of youth. They might have gained a wrinkle or two,

How to Style Your Body Type

We all are beautifully unique. However, believing and embracing it is an entirely different story. Unfortunately, women often seem to spend a generous amount of

Memorial Day Sale Event!

Leave it to us to search our site for the most coveted brands and top designer goods on sale. We’ve put together the most incredible

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