What Does e.l.f. Beauty’s 500% Surge Mean After Walmart Expansion in 2025?

If you have been keeping an eye on e.l.f. Beauty lately, you are probably wondering whether now is the right moment to buy, hold, or walk away. Maybe you have heard the buzz about its meteoric rise over the last few years, or maybe its brand just keeps popping up in your local store. Either way, it is hard to ignore just how far this stock has come: up a whopping 517.0% over five years and an extraordinary 229.3% in the past three. Even with the latest dip of -3.7% in the last week and -3.5%…

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Editor’s Picks from Nordstrom

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Moto Jacket + Superga Sneakers

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3 Quick Hairstyles for Work

For most of us, the daily grind isn’t always inspiring. Even if you are totally jazzed about your 9-5, it’s likely that you’d rather hit

Be Bright, Wear White!

Summer after Summer, an all-white look remains an absolute favorite for all fashion-lovers. Why not beat the heat and look effortlessly stunning! It’s the perfect

The History of Blush

Blush. Blusher. Rouge. Whatever you may call it, it still serves the same purpose; to provide a healthy flush of color to the cheeks. Blush

12 Chic Luggage Ideas

Between the steady out-of-office away messages and evermore-frequent exotic vacay posts on social media, it seems like everyone is taking a summer vacation. And whether

How to Throw a Dinner Party

If you’ve been holding off throwing a party because you think your place is too small, or you’re embarrassed that it’s unfinished or not decorated

Anatomy of a Perfume Bottle

Did you know that each perfume bottle is uniquely designed to correlate with it’s own scent? Throughout history, fragrance bottles have developed a rich story

5 Summer Tops You Can Wear to Work

Dress codes for work are already challenging enough and with rising temperatures it may seem almost impossible to dress appropriate. While in the colder months,

The History of Sequins

The origins of the word sequin technically means ‘coin’ or ‘the mint’. We scoured the web to trace back the evolution of fashion’s shiniest embellishment.

3 Key Warm Weather Fabrics

The return of double-digit temperatures doesn’t necessarily mean stripping away all your clothes. While it’s tempting to reduce your wardrobe to shorts, tanks and flip

History in Fashion: The Tracksuit

So much of the modern woman’s wardrobe finds its origins in the world of sport, and the tracksuit – unsurprisingly, given the name – is

6 Houseplants for a Healthier Home

There’s nothing like a well-curated display of indoor plants! It’s impressive on two levels–the artistic and the practical. It takes some skill to maintain plants,

History in Fashion: Ripped Jeans

Ripped jeans, as many of us know, was usually a result of over-wearing. Prior to the 1970’s, ripped jeans was mainly associated with the less

How to Fill in Your Brows

Instead of using makeup to turn us into someone we’re not, we’re always looking for new ways to amp up our natural features. Sometimes, it’s

Asus: A Smartwatch You’ll Love

Watches have really made a comeback this year. With the technology smartwatches provide, it seems like some people are either into it or not. And

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