Georg Jensen

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OUR BEGINNINGS The philosophy of our namesake silversmith, Georg Jensen, is to create innovative designs that are both beautiful and functional. Georg Jensen grew up close to forest and lakes just north of Copenhagen. Nature was his core source of inspiration. Symbols of the natural world weave a common thread throughout his designs: fruits, blossoms, leaves and organic shapes. From the moment he opened his silversmith in 1904, Georg Jensen set a tone for his company that would chart its course for decades to come. It’s innovative spirit, impeccable craftsmanship and Scandinavian design sensibility would become its hallmarks. The standards and philosophy of the smithy attracted some of the greatest artists. Over the years, numerous design icons – from Henning Koppel, Arne Jacobsen and Vivianna Torun Bülow-Hübe to Patricia Urquiola, Marc Newson and Zaha Hadid – have partnered with Georg Jensen to help push its boundaries, defy convention, and reimagine what design can be. A tradition kept on after the death of Georg Jensen in 1935 to this very day.

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