The North Face

Exploration is our oxygen. It shapes who we are, what we stand for and what we trave for. Because the path of discovery is also a path of progression. To see the world beyond the map and reimagine what each one of us can accomplish. Since 1966, we’ve continually explored new ways to make a difference for each other and our planet. Named for the most challenging side of the mountain, The North Face has equipped explorers since 1966 to reach their dreams. Driven by the mantra of Never Stop Exploring™, our expeditions inspire us to test the outer limits of performance and possibility. In 1966, a young climber named Doug Tompkins used his savings to start a revolution. A humble shop in San Francisco soon became a cultural trading post where the Grateful Dead played live, the Beat Generation shared new ideas and a who’s who of American climbers stopped in after traversing Yosemite. Across the decades. Beyond the map. Our history is a journey that never stops. Since day one, we have been driven to advance exploration through innovative thinking, design and technology. We are committed to making the best products on earth, with communities, and nature in focus. We’re working with nonprofits and communities around the world to increase access to the outdoors and celebrate the benefits of exploration. Our athlete’s stories are diverse, but they all share a calling to push the limits of human potential.


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