Ice baths and marathons: our modern obsession with ‘wellness’ is driven by ancient instincts

Wellness culture is an intoxicating cocktail, blending evolved social preferences for health, fertility and social status with the signalling power of social media.

More Fashion Fabula

On Trend: A Folk Story

Perhaps the must-have item this season is a peasant dress — the seventies folk trend is set to be a huge success for 2015. The

Weekend Look by Madewell

Counter clockwise from left to right: Madewell Sweatshirt, Dolce Vite Bootie, Madewell Skinny Jeans, Madewell Leather Tote

Minimal Chic

Counter clockwise from left to right: Knit & Woven Cardigan, rag & bone Jean, Cold-Shoulder Top, Manolo Blahnik pumps

Sunglasses: Shop By Face Shape

Ever wonder which sunglass frames work best for your face shape? We’ve got you covered with this guide. Summer is almost “officially” here so we’re

Origins of the Overcoat

As with many contemporary staples, it’s difficult to pinpoint exactly when the overcoat first emerged. Several online accounts name 1772 as the year the overcoat

5 Summer Tops You Can Wear to Work

5/16/2016 Dress codes for work are already challenging enough and with rising temperatures it may seem almost impossible to dress appropriate. While in the colder

What to Wear to a BBQ

5/23/2016 With Memorial Day right around the corner, barbecue season is here. Officially! While great fun, BBQs can be tricky to style for. They are

Grey Details for Autumn

Counter clockwise from left to right: Helene Berman Coat, Sam Edelman Leather Leggings, Halogen Crossbody Bag, Halogen Cashmere Funnel Neck, Halogen Slip-on Sneaker

Best Fall Looks for the Office

This fall’s trends vary from sparkles to goth to fishnets—none of which are especially appropriate for the workplace. Now that we’ve covered what isn’t appropriate

History in Fashion: Raw Denim

Raw Denim. Have you heard of it? Before you start thinking it’s just the latest trend in fashion, we invite you to consider it’s historical

Denim: Fashion’s Frontier Exhibit

Denim’s been around for 175 years—which, as far as fashions go, is a long time—and it’s endured various iterations throughout that period. The Museum at

The Best Pants for your Body Type

We recognize that determining your body type can be aggravating. There’s no universal index of key terms or measurements and even if you find a

3 Tips For a Green Closet

Here at Brandzaffair we understand that sustainable practices aren’t a fad but rather a lifestyle, and were interested in finding out how to create a

Behind the Brand: A.P.C.

Known for it’s minimalist designs and timeless aesthetic, founded by Mr Jean Touitou in 1987,A.P.C. (which stands for Atelier de Production et de Création) was

The Ultimate Denim Shop

Finding the perfect pair of jeans can be quite the challenge. Sometimes the path to perfection can be a bumpy one, since denim shopping tends

Editors’ Picks: Easter Style

J.O.A. Top – Floral Stripe Crop – Flowers and stripes unite for a print-packed masterpiece on JOA’s entrancing crop top. J.O.A Midi Skirt – Floral

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