Generational shifts in wellness redefine consumer behavior

Circana research says convenience, indulgence still drive shoppers, despite a growing number of health-minded customers

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10 Habits of Well-Dressed Women

While there’s no universal code or to-do list that all stylish women adhere to, there are a few select habits that aid the process of

The Ultimate Denim Shop

Finding the perfect pair of jeans can be quite the challenge. Sometimes the path to perfection can be a bumpy one, since denim shopping tends

What to Wear to a Wedding

Have you ever received a wedding invitation in the mail that left you completely clueless about what to wear? Between “black tie optional” and “semiformal,”

The History of Lingerie

Underwear has come a long way since the days of linen drawers. In the beginning stages, underwear was originally designed to serve several purposes –

Weekend Look by Madewell

Counter clockwise from left to right: Madewell Sweatshirt, Dolce Vite Bootie, Madewell Skinny Jeans, Madewell Leather Tote

Professional Look by Topshop

Clockwise from left to right: Lips in Fawn, Eyelet Blazer, Long Sleeve Blouse, Bone Heel Ankle Boots, Split Pocket Pencil Skirt

3 Tips For a Green Closet

Here at Brandzaffair we understand that sustainable practices aren’t a fad but rather a lifestyle, and were interested in finding out how to create a

5 Swimsuit Trends You Must Try

If you are a lot like me, chances are you’ve worn your standard swimsuit for years—that classic black two piece or adorable polka-dot bikini. While

Behind the Brand: A.P.C.

Known for it’s minimalist designs and timeless aesthetic, founded by Mr Jean Touitou in 1987,A.P.C. (which stands for Atelier de Production et de Création) was

Organic Foundations for Summer

Beauty lovers: be aware! The FDA doesn’t regulate what ingredients go into makeup products or the labels that are placed on them. Your best bet

Best Face Masks for Oily Skin

Face masks are the easiest way for a quick fix. Unlike serums, oils or moisturizers, face masks aren’t absorbed into the skin. Instead, they sit

5 Summer Tops You Can Wear to Work

Dress codes for work are already challenging enough and with rising temperatures it may seem almost impossible to dress appropriate. While in the colder months,

How These Items Got Their Name

Do designers just pick names they like out of thin air? Do they obsess over their decisions as if naming a child? Where—to put it

Behind the Brand: A.P.C.

Known for it’s minimalist designs and timeless aesthetic, founded by Mr Jean Touitou in 1987, A.P.C. (which stands for Atelier de Production et de Création)

The History Behind PF Flyers

From their classic canvas look, to their elusive background, PF Flyers are American history and culture compressed into one shoe. We dug deep into their

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