Hype isn’t enough: C-beauty faces 618 reality check

China’s 618 retail festival saw beauty sales jump 63.4% YoY to $80B, led by skincare. But global brands still dominated the top rankings across major platforms.

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The History of J. Crew

J. Crew originally started out as Popular Merchandise, Inc., founded in 1947 by Mitchell Cinader and Saul Charles. They started out by selling low-priced women’s

The History of Mascara

Mascara is a staple to any female’s makeup collection. And it has been that way for centuries. But, did you know that between the 1900’s

The History of Blush

Blush. Blusher. Rouge. Whatever you may call it, it still serves the same purpose; to provide a healthy flush of color to the cheeks. Blush

The History of Swimwear

Let’s be honest. You’ve been ready for summer since January! With the summer months just around the corner, we thought we’d take a look at

How To Organize Your Closet

There’s little point in owning the latest bag or dress if you can’t find it in your closet when you’re getting dressed. A clean, well-organized

History of American Women’s Fashion

In 2010, The Costume Institute at the Metropolitan Museum in New York City ran an exhibition called, “American Woman: Fashioning a National Identity.” It explored

The History of Female Hats

Would you say hats are an accessory or a necessity? Looking back in time it becomes apparent that they have been both. Let’s take a

5 Summer Tops You Can Wear to Work

Dress codes for work are already challenging enough and with rising temperatures it may seem almost impossible to dress appropriate. While in the colder months,

Best Fall Looks for the Office

This fall’s trends vary from sparkles to goth to fishnets—none of which are especially appropriate for the workplace. Now that we’ve covered what isn’t appropriate

Origins of the Overcoat

As with many contemporary staples, it’s difficult to pinpoint exactly when the overcoat first emerged. Several online accounts name 1772 as the year the overcoat

Style Resolutions for 2016

With the start of another year comes the ever-looming pressure to make resolutions. Unfortunately, those little commitments to self-growth have gained an intimidating reputation. It’s

10 Must-Have Sweaters for Fall

Who doesn’t love a cozy sweater? They’re exactly the kind of thing that people get “excited” for during fall. But also, sweaters are a necessity,

Topshop + Adidas

From left to right: Topshop Check Topper, Topshop V-Neck Tee, Topshop Moto Ankle Skinny Jeans, Adidas ‘Stan Smith Sneakers

5 Style Habits for the Professional

While it’s true that in this day and age, office attire is more approachable and casual than ever, greater wisdom holds that dressing professionally still

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