Behind the Brand: A.P.C.

No matter where you reside, dressing for wet weather is a skill that’s surprisingly hard to master. Most women fall into one of two categories.

J.O.A. Top – Floral Stripe Crop – Flowers and stripes unite for a print-packed masterpiece on JOA’s entrancing crop top. J.O.A Midi Skirt – Floral

Traveling can be strenuous and tough to handle if you aren’t properly prepared. Travel-savvy companies are always brainstorming for the next handy device the world

Clockwise from left to right: Isadora Lace-Trimmed Romper,Le Oversize Jacket, McGowan Collar Necklace, 12″,Scream Platform Slide Sandals

Known for it’s minimalist designs and timeless aesthetic, founded by Mr Jean Touitou in 1987,A.P.C. (which stands for Atelier de Production et de Création) was

So much of the modern woman’s wardrobe finds its origins in the world of sport, and the tracksuit – unsurprisingly, given the name – is

Whether you love it or find it a symbol of all things hipster, plaid has been remarkably successful. It’s one of the most widespread, recognizable

South by Southwest is officially kicking off this week, and if you’re headed to Austin this week, you have one supreme goal: to have as

Ripped jeans, as many of us know, was usually a result of over-wearing. Prior to the 1970’s, ripped jeans was mainly associated with the less

Every year, Pantone releases a color of the year, and for 2016, for the first time ever, two soothing colors are taking the crown. Meet

In the late nineteenth century, art critic John Ruskin and textile designer William Morris advocated the embracement of natural patterns inspired by the British countryside.

Brandzaffair had the pleasure of speaking with New York City fashion photographer Julien Boudet; here’s what we learned. Julien arrived in NYC from France and

Have you ever received a wedding invitation in the mail that left you completely clueless about what to wear? Between “black tie optional” and “semiformal,”

Office dress codes are often strict and they can be a sartorial wet blanket when you’re trying to look cute at work. Many corporate dress

Clockwise from left to right: Silk Long Sleeve Blouse, Tote, Wrap Pencil Skirt, Leather Flats

RO & De Floral Print Blazer just went out of stock, try the L’Agence floral print blazer instead. L’AGENCE ‘Jean Marie Floral Blazer Fresh white

With the start of another year comes the ever-looming pressure to make resolutions. Unfortunately, those little commitments to self-growth have gained an intimidating reputation. It’s

The best season for shopping is officially happening right now! Nordstrom’s Half Yearly Sale is upon us, and that means you can score up to

Clockwise from left to right:Isadora Lace-Trimmed Romper,Le Oversize Jacket, McGowan Collar Necklace, 12″,Scream Platform Slide Sandals

Clockwise from left to right: Wedge Booties, Cutout Tee, AG High Rise Jeans, Suede Biker Jacket, Rebecca Minkoff Crossbody

5/27/2016 Clockwise from left to right: Canvas Tote Bag, The Boyfriend Tee, Varsity Jacket