South by Southwest is officially kicking off this week, and if you’re headed to Austin this week, you have one supreme goal: to have as much fun and to see as much as humanly possible. The ten day long event is a set of film premieres, tech conferences and music concerts. Beginning back in 1987, SXSW has continued to grow in size every year. In fact, SXSW Music is the largest music festival of its kind in the world, with more than 2,200 “official” performers and bands playing in more than 100 venues.
If you’re making your way down to the Lone Star State for this year’s festival – We’ve got you covered. Shop these Texas styles and fit right in with the locals.