Department stores fight TikTok and Amazon for beauty shoppers

Beauty bars, robot-applied eyelashes and 18th-century VR chateaus: beauty departments of major department store chains have gone all out as social media and e-commerce reshaped the $129bn US beauty market.View on euronews

More Fashion Fabula

Origins of the Overcoat

As with many contemporary staples, it’s difficult to pinpoint exactly when the overcoat first emerged. Several online accounts name 1772 as the year the overcoat

The History of Lingerie

Underwear has come a long way since the days of linen drawers. In the beginning stages, underwear was originally designed to serve several purposes –

3 Tips For a Green Closet

Here at Brandzaffair we understand that sustainable practices aren’t a fad but rather a lifestyle, and were interested in finding out how to create a

Color Combinations for Fall

Much like in nature, transitioning your wardrobe into the autumn months means a major shift in color palette. Pastel pinks become burnt oranges, whites become

The History of Swimwear

Let’s be honest. You’ve been ready for summer since January! With the summer months just around the corner, we thought we’d take a look at

Nick Fouquet: A Mad Hatter

There is a lot of uncertainty as to the origin of the phrase “as mad as a hatter.” We are all familiar with Lewis Carroll’s

New Years Eve Look!

From left to right: Cosmic Beam Sequin Dress, Spike Midi Ring Set, Iridescent Box Clutch, Elva Heels

History in Fashion: Ripped Jeans

Ripped jeans, as many of us know, was usually a result of over-wearing. Prior to the 1970’s, ripped jeans was mainly associated with the less

Editors’ Picks: Madewell

Madewell Denim Jacket – Make every day Throwback Thursday in this lightly distressed denim jacket. Madewell Side Tie Crop Tee – Tonal side ties complete

Editors’ Picks: Easter Style

J.O.A. Top – Floral Stripe Crop – Flowers and stripes unite for a print-packed masterpiece on JOA’s entrancing crop top. J.O.A Midi Skirt – Floral

Fashion Brands

The first central destination, personal online lifestyle center with immediate,direct connection to your favorite brands with their best offers, as well as outlooks andinsights, reviews and discovery of new brands that you didn’t know you would love. Apersonal Closet allows you to save and share your favorite items.

Feedback/Suggest Brands

Again, welcome to Your Brandzaffair. Our goal is to be your daily source for immediate access to all your favorite brandz with their best offers, in addition to providing insights and reviews in your lifestyle interests. We want to always continue to improve your experience. Please tell us what you think and what we can do better.

Spread the Word