In 2025, Canada’s beauty market is settling into a more normalized growth pattern after several years of post-pandemic double-digit gains and a transitional 2024. Yet consumers continue to trade up in key categories. According to market intelligence firm Circana, Canada’s total prestige beauty market grew by +4% in dollar sales and +3% in units sold from January through September 2025, versus the same period last year – with growth in both metrics across all major categories. While…
5 Stylish Hiking Boots
Urban appropriation of practical clothing is nothing new. From plaid shirts to cosy cable-knit sweaters, women have long harbored a subconscious desire to wear things











