Latin America the 'hottest market' in Americas beauty right now, says Circana

Latin America presents real growth opportunity for beauty companies and retailers operating in the Americas region, with hair care and fragrances particularly promising categories, say experts. Market research firm Circana tracks about 75% of the world’s GDP across four key markets: North America (the US and Canada); Europe; China; and Latin America (inclusive of Mexico, Argentina, Brazil, Chile and Peru). Based on that universe, looking at beauty, the US and Canada represent about 50-60%…

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