The Elite Collective brings Utah’s beauty boom to valley

The Elite Collective in Logan, Utah, brings top beauty and aesthetic services under one roof, led by owner Alexa Jones, esthetician and hairstylist, offering everything from hair extensions to tattoos and piercings with a team of 17 women.

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The History of Sequins

The origins of the word sequin technically means ‘coin’ or ‘the mint’. We scoured the web to trace back the evolution of fashion’s shiniest embellishment.

History in Fashion: Ripped Jeans

Ripped jeans, as many of us know, was usually a result of over-wearing. Prior to the 1970’s, ripped jeans was mainly associated with the less

Best Street Fashion: Oakland

Just a hop over the bay from San Francisco sits Oakland, a multi-cultural hotspot for fashion firsts and trendsetters, specifically the area around Lake Merritt.

Tom Ford’s Private Blend

Care for a hint of tobacco? How about a whiff of black suede? If a taste for exotic aromas suits your style, then Tom Ford’s

5 Travel Accessories You Actually Need

Traveling can be strenuous and tough to handle if you aren’t properly prepared. Travel-savvy companies are always brainstorming for the next handy device the world

The Ultimate Denim Shop

Finding the perfect pair of jeans can be quite the challenge. Sometimes the path to perfection can be a bumpy one, since denim shopping tends

The Modern Romantic

Counter Clockwise from left to right: ‘Joey’ Tassel Loafer, Sheer Greek Key Knit Skirt, Topshop Suede Jacket,‘Cupcakes for Breakfast’ Tee

Look of the Week by Macy’s

Clockwise from left to right: Ray-Ban Sunglasses,Shearling Lamb Coat,7 for All Mankind Jeans,Ribbed Turtleneck,Madden Girl Boots

The At Home Classic Manicure

Skip the time-consuming and costly trips to the salon and perfectly polish your nails at home. With the right equipment, your favorite polish color and

Red October

Clockwise from right ot left: Ellen Tracy Wool Coat, Page Denim Skinny Jeans, Acne Studios Bootie, Gentle Monster Retro Sunglasses

What to Wear on a Second Interview

This outfit is even more important than your first interview outfit. Of course it’s your personality and skills that really matter, but your appearance is

The Best Jackets For Spring

Allow us to introduce you into the world of “transitional dressing”. This is your definitive guide on deciding how to dress when the weather is

Trend to Try: Graphic Liner

Graphic liner is not for the faint of heart. Not only is it attention grabbing, but it has a higher difficulty level than your average

Memorial Day Sale Event!

Leave it to us to search our site for the most coveted brands and top designer goods on sale. We’ve put together the most incredible

What to Wear to a BBQ

With Memorial Day right around the corner, barbecue season is here. Officially! While great fun, BBQs can be tricky to style for. They are a

In Trend: Falling Flat

This spring designers seem to have jumped on the comfortable shoe bandwagon for good! On the runways we are seeing flats (and sneakers), and our

How to Shop With a Friend

Our co-browsing technology allows you to shop with a friend or relative from anywhere in the world. Now, let’s get started with a quick how

Secrets for: Glowing Winter Skin

Let’s face it, good skin is always in season! For winter, it is all about keeping skin from appearing dull and flaky. Achieving that desirable

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