Zoe Saldaña Puts a Monochrome Twist on This Preppy Styling Trick

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The History Behind PF Flyers

From their classic canvas look, to their elusive background, PF Flyers are American history and culture compressed into one shoe. We dug deep into their

5 Stylish Hiking Boots

Urban appropriation of practical clothing is nothing new. From plaid shirts to cosy cable-knit sweaters, women have long harbored a subconscious desire to wear things

Best Street Fashion: Oakland

Just a hop over the bay from San Francisco sits Oakland, a multi-cultural hotspot for fashion firsts and trendsetters, specifically the area around Lake Merritt.

Memorial Day Sale Event!

Leave it to us to search our site for the most coveted brands and top designer goods on sale. We’ve put together the most incredible

The History of J. Crew

J. Crew originally started out as Popular Merchandise, Inc., founded in 1947 by Mitchell Cinader and Saul Charles. They started out by selling low-priced women’s

Trend to Try: Graphic Liner

Graphic liner is not for the faint of heart. Not only is it attention grabbing, but it has a higher difficulty level than your average

History in Fashion: Overalls

Love them or hate them, overalls are back in trend this season and we wanted to find out what inspired this trend. Quick History The

History of Fashion: Plaid

Whether you love it or find it a symbol of all things hipster, plaid has been remarkably successful. It’s one of the most widespread, recognizable

On Trend: Spring Bags

The best handbags of the season are in the ring and it’s time to decide which side you’re on – And these bags are anything

Shop Stylish Hats For Spring

With vacations, pool time, and festivals on everyone’s mind this spring, it’s no wonder everyone is searching for the perfect hat right now. Whether you

Rainwear Style Guide

No matter where you reside, dressing for wet weather is a skill that’s surprisingly hard to master. Most women fall into one of two categories.

Red October

Clockwise from right ot left: Ellen Tracy Wool Coat, Page Denim Skinny Jeans, Acne Studios Bootie, Gentle Monster Retro Sunglasses

Behind the Brand: A.P.C.

Known for it’s minimalist designs and timeless aesthetic, founded by Mr Jean Touitou in 1987,A.P.C. (which stands for Atelier de Production et de Création) was

How to Fill in Your Brows

Instead of using makeup to turn us into someone we’re not, we’re always looking for new ways to amp up our natural features. Sometimes, it’s

The Best Jackets For Spring

Allow us to introduce you into the world of “transitional dressing”. This is your definitive guide on deciding how to dress when the weather is

In Trend: Falling Flat

This spring designers seem to have jumped on the comfortable shoe bandwagon for good! On the runways we are seeing flats (and sneakers), and our

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